Is poor data governance and slow data prep really a problem? It is when it erodes confidence in the quality of your data.
It's common today to say that analysts spend too much time preparing data and not enough analyzing it. Most recently, a new study from TMMData and the Digital Analytics Association finds that "nearly 40% of data professionals (37.5%) spend more than 20 hours per week accessing, blending, and preparing data rather than performing actual analysis."
On the surface, this problem mostly concerns the valuable time of analysts -- and their better-paid cousins, the data scientists -- but data preparation challenges don't exist in a vacuum. Data that's difficult to access or integrate can lead to poor data quality, and untrustworthy data has serious implications for many industries.
The TMMData survey report put it baldly: "Data professionals lack confidence in data accuracy, which poses an existential threat to the industry."Read More