TMMData Blog

The Do’s and Don’ts of Data-Rich Marketing Automation

February 27, 2018

Where there is marketing automation, there should also be rich data. As marketing teams lean on these tools to perform a variety of tasks and track the customer journey, the key role that clean and reliable data plays in marketing automation’s functionality is undeniable. 

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TMMData’s Data Preparation Tool Profiled in Gartner Market Guide

February 6, 2018
Technology research giant Gartner recently released its Market Guide for Data Preparation and we couldn’t be more pleased to be listed as a representative vendor, with recognition for our Foundation platform and data prep tool Fix throughout.
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Marketers: Data Governance Doesn’t Mean “Keep Out,” it Means “Pull Up a Chair”

January 23, 2018

TMMData's CMO shares why he believes its time for marketers to claim their seats at the data governance table as soon as possible to ensure that their teams have access to the clean, accurate data that will help them do their jobs effectively. 

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How TMMData's Year of Connecting and Collaboration Made for a Rewarding 2017

December 28, 2017
Whether we were partnering with other organizations, engaging our users, or collaborating with the tech community, in 2017 our relationships pushed us to new heights in our reach, impact, and contributions to the data industry and beyond. 
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Six Data Preparation Tasks You Thought Only Programmers Could Handle

December 18, 2017

In this day and age, shouldn’t data users of all technical skill levels have the tools to easily reformat data sets, rename data fields, filter out content, or compute functions without having to rely on outside teams for help? We think so, and it’s why we developed the Fix tool for self-service data preparation.

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